atari_sport24

Happiness in sports

Sport 24 is Denmark's biggest sports equipment store and are in the early stages of introducing their payoff "Dyrk gl├Žden"(focus on the happiness). But not ready to do a full branding campaign yet, so they wanted to make an awareness campaign showing their sports portfolio... 14 different sports put into a 25 sec. TVC! 

Client:

Sport 24

Type:

TVC

My role:

Concept

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